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Wednesday - January 07, 2009

PRW.com 2009 ad rates

Effective when publishedAll rates £
1 month3 months6 months12 months
Leader board, run-of-site
10,000 impressions per month
2,0005,5009,50013,000
Skyscraper, run-of-site
10,000 impressions per month
1,0002,7505,0008,000
Banner, run-of-site
10,000 impressions per month
5001,2502,0003,000
Button, run-of-site
10,000 impressions per month
3258001,4002,000
Exclusive news section sponsorship 2,0006,00010,000
Exclusive page sponsorship 6,0009,000
Exclusive search sponsorship 10,000
Notes:
Discount on second equal or smaller ad insertion on PRW.com: 50%
Discount on equal or smaller insertion on EPN site: 70% until 12/31/08
Discount for second Plastics News Global Group site ad program: 25% on all online spending

Daily news broadcast ad rates
Top or middle ad spot
1 ad per week 1,0002,5004,0007,000
Both ads on same broadcast 1,5003,7506,00010,500
High-impact ad packages
Skyscraper + News broadcast 2,0005,000
Button + News broadcast 1,2503,000

Web and broadcast ad specifications
WideHighMax file size
Leaderboard 728 pixels90 pixels40 KB
Skyscraper 160 pixels600 pixels40 KB
Banner 468 pixels60 pixels40 KB
Button 125 pixels125 pixels30 KB

Banner ad for email news broadcast limited to 18 KB.

Ad files may be animated GIF or JPG files.

Flash files may also be used except for daily news email broadcasts and the maximum file size is 50 KB instead of the limits listed above.
Flash files require a modification described on this page: http://www.craini2i.com/flash/single-click.html

Contact the advertising staff

For more information regarding technical ad specs, contact Eugene Bukhman at ebukhman@crain.com



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